New Human Rights Public Service Announcements Pioneered by Youth for Human Rights
Los Angeles, 25 July 2006: Youth for Human Rights International in conjunction with the Human Rights Department of the Church of Scientology International has created a pioneering series of public service announcements to aired on TV stations world-wide. Unveiled this week, 30 new TV public service announcements – each illustrating one of the 30 articles of the United Nations' Universal Declaration of Human Rights – have been created to step up the global effort to make human rights an everyday reality. Translated in 17 languages, the PSAs are part of a global effort to promote the fundamental principles set forth in the Universal Declaration around the world.The new PSAs are a unique educational tool in part inspired by YHRI's award-winning United music video (TXL Films). United has won 12 film festival awards, including the International Gandhi Film Festival in Barcelona, Spain.
"The PSAs are something entirely new," said Taron Lexton, the 22-year-old director of United and the new PSAs. "They bring to life the very human rights you actually have right now."
Some 450 actors and actresses appear in the messages. The time and effort involved in shoots was equivalent to what it takes to shoot a full, feature-length film. Five months of postproduction followed and, in the end, the 30 PSAs were produced – start of scripting to finish – in seven months.
"The release of these PSAs constitutes a breakthrough for the teaching, preservation and advancement of human rights for all people everywhere," said Church of Scientology International human rights director, Leisa Goodman.
The need for broad-scale human rights education could not be more urgent. Across the globe today, an estimated 1.2 million children are trafficked each year as a commodity for exploitative labor or sex slavery, over 300,000 child soldiers – some as young as 8 – are exploited in armed conflicts at any given time, and 115 million primary school-aged youth are out of school. Through these audio-visual presentations and other educational tools, Youth for Human Rights International seeks to reach millions of people to raise awareness and bring about global change.
To see the new PSAs on-line go here.
DVDs of the PSAs can be obtained from the Public Affairs Office of the Church of Scientology for $10 or through Youth for Human Rights Canada.





Toronto, 5 July 2006: Toronto is the third stop for this year's Youth for Human Rights International Annual World Tour. For the past three years, YHRI founder Mary Shuttleworth has conducted a personal world tour to promote the necessity of youth human rights education and the urgent need to make all nations honor and enforce the Universal Declaration of Human Rights. This need is demonstrated by the fact that today there are 100 million children living on the street and 115 million primary school-aged youth denied schooling. It is further emphasized by the estimated 1.5 million children trafficked into slavery over the past year.
A major human rights event was hosted at Toronto's Marcus Garvey Community Center for Leadership and Education yesterday to focus on a Article #3 from the UDHR, "The Right to Life" and to release the public service announcement associated with it. Maxim Weithers, President of YHRI Canada acted as the master of ceremonies and introduced numerous important leaders in human rights in Canada to speak including Barbara Hall, Chief Commissioner of the Ontario Human Rights Commission, Derek Lee, Member of Parliament for Scarborough-Rouge River, lawyer and human rights advocate Charles Roach, and Joe Mihevc, Chair of the Mayor of Toronto's Roundtable on Access, Equity and Human Rights. The 175 individuals in attendance were shown the award winning human rights music video United as well as the new and impacting human rights public service announcement.
RSS/Atom